As far as I understand, then ISO 9001 Quality Manual should contain the following information:
- statement about quality policy (vision, committment)
- statement about quality objectives (for each line of business, product)
- list of all the procedures (the content of procedures should be in appendices, procedures themselves further specify how records, required by Standard, should be collected, kept and used)
That's all, only 3 short parts. Is that all? Then why all the available sample Quality Manuals tries to reproduce standard and does not goes into specifics of companies.