My group is working on implementing Scrum as a project management paradigm. Our manager is on board with the decision, but on at least two separate occasions has expressed concern that, if other organizations learn that we are implementing Scrum, that there will be confusion and friction within the greater organization because we are not a software team. To answer this, he wants us to not call it Scrum and think up other names for all of the Scrum roles and artifacts.
I immediately think that this is not a good idea and will create more problems than it solves; however, I'm also ready to concede that it might have that much of an effect. Is it really not as big of a deal as I think it is? If y'all foresee problems, how can I qualitatively and/or quantitatively convince him that this is a bad idea?