I have just started as a product engineer for a web-based product that we have around 150 clients, spread out across a large country.
- In short, it is a mapping application that lets you mashup your business data onto maps.
I want to kick things off by putting a survey together to get a better grasp on what they want out of the product.
- This will be a 1st step, afterwards I will plan workshops and I am also looking at implementing IdeaTorrent to catalog what features they want in the product, but thats later.
I have two questions (but I think it makes sense to include them both into this one Q)
Q1 - What Questions should I be asking our clients?
Q2 - What is the best platform to ask these Questions
- Our organisation usually uses SurveyMonkey, and I see they have a template for product feedback that I could use as a starting point.
I was reading an old blog post from Jeff, about how over time, cramming loads of new features into a product leads to a degradation in the product.
For every new all-singing, all-dancing feature, WinAmp becomes progressively slower, even larger, and more complicated
This has definitely happened for our product, and it has actually been fueled from all our different clients asking for this, and we bolt it on, and now the product could do with a bit of a clean up.
Therefore, although I am interested in new features they might want, I would like to try and focus their attention more to other areas such as:
- which existing features do they struggle with?
- how can we improve the user experience for them?
- get an understanding on their workflows and where the product slows them down.