So we need to perform a feasibility study of one of our initiatives and need to present it to the 'higher ups' - It needs to incorporate numbers (estimates) both from the perspective of tangibles and intangibles. I'm pretty good with the intangibles but what I'd like to know is what to include in a typical software business case from an 'economics' perspective.
I know I'll show the ROI/IRR (Internal Rate of Return). But I want to know what dimensions of various 'economic' aspects should I also focus on? What are typically the dimensions on which one would base such a feasibility study?
I'm looking for a 'complete' example so to speak - I mean it could be with just headings of what to consider but I'm NOT looking for templates. We are going to be preparing it in Excel to help with the numeric calculations.
My question is then this: When making a business case what economic drivers should we consider? E.g., cash flow instances/streams are one but what else? (Drivers that directly impact the (predicted) bottom line would also be appreciated e.g., expect market share increase etc.)
I'm basically trying to understand what 'quantifiable' aspects to include in the business case...yes I'm also discussing this internally but wanted to the views of the community too :)