Questions tagged [return-on-investment]

For questions regarding Return-on-Investment (ROI) calculations for project justification.

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4answers
940 views

How to use ROI to justify a project that is solely a replacement of an out-of-date system?

We want to get a project justified, but the ROI model is not helping us since this is a replacement of a very old, antiquated and out of date system. There will be no increase in revenue, no process ...
1
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1answer
497 views

How to articulate ROI for “strategic” project?

I want to initiate a project to enable communication within the organization. Although the cost is pretty clear, the benefits are obvious but not easily quantifiable. I am reticent to make ...
0
votes
1answer
72 views

What can I say is the ROI of this AdWords account?

So I have an AdWords campaign with the following numbers: Total Sales through Ads: 630000 Cost of the goods: 590000 Cost of Advertising: 22500 If I follow AdWords ROI formula, I have a ROI of 2.85%: ...